A research tool by Random Walk
SOP Keyword Research
Find useful keywords. Compare demand signals. Turn the evidence into a content brief.
From a question to a brief
Keep the evidence with the idea.
- 01 / DEFINE
Set the scope
Choose seed keywords, a country, and a language for the topic under consideration.
- 02 / RESEARCH
Compare signals
Use authorized Google keyword planning data alongside available platform research. Record the source, market, period, and collection time.
- 03 / REVIEW
Prepare a brief
Review related keywords and topic options. An AI-assisted step can use selected research results to help prepare a content brief for human review.
Google data, with context
Understand what a signal measures.
With the required access, the app requests keyword ideas, estimated average monthly searches, and advertiser competition from Google Ads keyword planning services.
These are research indicators. Estimated searches are not guaranteed traffic, and advertiser competition does not measure organic search difficulty. A trend or related term from another platform is not a Google search-volume estimate.
The app uses Google Ads for keyword research. It does not create or change campaigns, buy ads, or publish content.
Data & control
A clear boundary around account access.
Google access credentials stay with the local collector. Selected keyword phrases and aggregate metrics may be sent to the configured AI service when an operator runs an AI-assisted research step. Credentials and Google Ads customer IDs are excluded from those requests.
The application privacy policy explains data access, use, storage, sharing, and deletion, including how to revoke Google authorization.